BIOGRAPHY:

Ed Alfaro is a commercial and advertising photographer based in Aliso Viejo, California, specializing in food photography.

As a 20-year veteran at Taco Bell, Corp. in Irvine California, first as a Corporate Photographer and then rising to the positions of Art Director and Creative Director. Ed has both photographed and directed major Taco Bell restaurant marketing campaigns that appeared throughout the world in U.S. and international Taco Bell restaurants. After working with leading food stylists and culinary experts, Ed's experience in creating mouth-watering food images is vast.

Prior to his Taco Bell career, his studio and location photography was seen on covers of magazines including Surfer, Skateboarder, Power Boat, Trucking, Heavy Duty Trucking, and The Los Angeles Times Home Magazine. His work has also appeared on Clairol hair products, Tinderbox catalogs, The Orange County Register, and many others. He has photographed for Fortune 500 clients such as PepsiCo, Frito-Lay, and Pizza Hut.

A Passion for Food Photography

Ed's passion for food photography comes through in his mouth-watering images of culinary creations. Part of his passion comes from his love of cooking and baking and his experience in the kitchen helps him to understand the client's needs.

"My job is to help drive sales for my clients and I take the time to thoroughly understand what message they wish to convey. I work closely with clients to create tantalizing images of their food creations which instantly convey the flavor, texture and visual appeal. I love to cook and my experience in the kitchen helps to provide me a deep understanding of how best to photograph my client's culinary creations for maximum appeal which leverage sales."

Living on the West Coast in Southern California, Ed has had the opportunity to experience the food creations from some of the world's most renowned chefs. He worked with David Wilhelm and the Culinary Adventures team on developing imagery for David's Chimayo Grill in Newport Beach and Huntington Beach, California.

Understanding your Needs

Ed looks at each job as an opportunity to create a appetizing image that addresses the needs of his clients. Price quotes for a job take into consideration the time, usage and specific photographic knowledge required to produce excellent results. Please call Ed Alfaro Photography for your photographic needs. He will talk with you personally to make sure you get the images you desire. He can be reached at 949 295-9438.

This website has been created to showcase Ed Alfaro Food Photography to customers in the culinary arts, food manufacturing, food distribution, fancy foods, restaurant and catering business. The images are part of Ed Alfaro's portfolio of annual reports, editorial, commercial, industrial, product and still life subject matter.

"I look forward to meeting you soon and appreciate the opportunity to serve you."


GALLERY:

Asian_male_female_wedding_cake_toper.jpg
Asian_male_female_wedding_cake_toper_2.jpg
avocado_cherry_shrimp_bread_skewer.jpg
bread_hot_morning_moist.jpg
cheese_nachos_hot_mexican_authentic_sauce.jpg
chocolate_cake_topping.jpg
cupcakes_rainbow_colors_sugar_topping_icing.jpg
gourmet_candy_eggs_chocolate_red_orange_gree.jpg
gourmet_cookier_present_decoration.jpg
gourmet_cup_cakes_strawberry_confetti_cocunut.jpg
hot_butter_cookies.jpg
hot_red_yellow_chilli_peper_flaming.jpg
japanese_cuisine_sauted_shrimp.jpg
juicy_bacon_burger_loin.jpg
lemon_martini_strawberry.jpg
martini_red_cocktail_strawberry.jpg
pina_colada_cocktail_drink_cherry.jpg
red_green_soup.jpg
red_white_bubbles_glass.jpg
shrimp_dumplings.jpg
shrimp_dumplings_2.jpg
sky_martini_olive_yellow_blue.jpg
sushi_salmon_japanese_cuisine.jpg
wine_white.jpg
wine_white_bubbles_glass.jpg
wine_white_bubbles_pouring_half_glass.jpg



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